Business Management: A Contemporary Approach 5ed

Business Management: A Contemporary Approach (5th edition) provides a clear, integrated introduction to the key functions of modern business management within the South African and global context. Drawing on real-world examples, case studies and practical frameworks, the book shows how managers plan, organise, lead and control in a fast-changing, technology-driven and socially conscious business environment.

Twelve chapters cover the full spectrum of core business functions, including general management, financial and credit management, corporate social responsibility, information and operations management, public relations, global business, marketing, human resource management and purchasing in supply chain management. Together, they offer students, aspiring managers and entrepreneurs a holistic view of how these disciplines work together to create value for stakeholders and build responsible, sustainable organisations.